Radio used to be the most innovative way of communicating your business to your audience. A perfectly captive audience, gathered around the radio for the evening.
Radio still offers a captive audience, if your ad can grab their attention before they hit the button for the next station.
Radio and Podcast commercials need to draw your listener in almost immediately. Knowing your audience and what they want to hear keeps them from hitting the ‘next’ button.
Need To Know About Radio Scripts
Knowing your audience is the key factor in writing a radio script. Narrowing down what resonates with them grabs their attention and gets your business’s message heard.
There are many ways to write a radio commercial:
Working within your vision and your budget, I will write a commercial that speaks to your prospects.